GRANT

A thorough study and analysis were conducted, examining her physical and psychological traits, personal history, as well as her professional and social dimensions. This research allowed the essence of the artist to be captured, providing a foundation for a more authentic representation in the final design.

Following the research phase, initial sketches were developed and a list of potential names for the wine brand was created.

The final design aims to convey her melancholic and nostalgic aura, reflecting the intrinsic sadness present in her songs, while adding a romantic touch that evokes longing and desire, playing with the contrast between these opposing emotions.